What is one of the main activities of the Partner Team?

Generating leads for sales is a crucial activity for the Partner Team because their role often involves building and maintaining relationships with business partners to drive new business opportunities. This includes identifying potential clients, understanding market needs, and creating strategies to attract prospective customers. By focusing on lead generation, the Partner Team helps to fuel the sales pipeline, ensuring that the organization can achieve its revenue goals. This activity complements the efforts of other teams, such as sales and marketing, and is essential for fostering partnerships that lead to mutual growth and success.

While conducting hiring interviews, developing software products, and providing technical support are important functions within a company, they do not specifically align with the primary focus of the Partner Team, which is centered on forging partnerships and expanding the business through strategic sales initiatives.